Today, people expect easy access to the data they need to effectively perform their job and customers expect to have the ability to quickly interact with companies on their terms, in a self-service environment. Web-based portals deliver on all of these points and keep you on the leading edge in your industry.
We design software that provides maximum value to our clients. For business goals such as improved or speedier operations, an agile mindset is required. Our developers have developed an agile software development methodology that enables rapid deployment of functionalities and faster go-to-market. Rapid quality testing and real-time customer feedback helps us build effective products in less time.
Our design process always starts with information-gathering. We collect information that identifies the problem, determines the project’s goal and the client’s vision.
We analyse the reasons for the need and investigate who or what is affected. To consider the problem from the user’s perspective, we empathise by applying various UX research methods. In some instances, we also perform market research to understand more about the client’s business and industry, target market and customers.
Once we have a shared knowledge of the product goal, problem and needs, we brainstorm ideas with constraints and trade-offs considered. We bring new solutions based on technology and knowledge by creating wireframe layouts and interactions.
People usually misinterpret the design word with mockup designs which are detailed and annotated results of creative work. Mockup Designs (aka Polished Designs) enables our clients to experience visions of the end-product.
Mockup Design output can exhibit how the end-product will look, but from our experience it is rarely enough to give a feeling of the user experience. An interactive prototype enables our clients to interact with the design and get a feeling of the product experience. In this phase, we take advantage of conducting user tests to discover potential problems before the software development process.
Once the design and prototype are approved by the client, we deliver the design assets and branding guidelines to our developers and convert the design into a working solution.
We know design is never done. Especially digital products require to be always updated and improved. We keep our eyes on the live product by observing the analytics data, performing live user tests and analysing the reviews. We iterate the design process to make sure our clients are happy with the end-product.